Global Lingo Blog

Exporters need to look for the BRICs

In August UK exports reported a rise, which is great news. But as ever, not everything looks too rosy. The figures suggest that UK exporters need to look beyond the usual prospects to expand their business.

According to a report in the Guardian, with the UK’s exports to key trading partners France, Germany and the Netherlands suffering, exporters need to look elsewhere.

The consensus seems to be that exporters need to look to new horizons, so investing in BRICs looks like a good option.

But what on earth are BRICs?

BRIC stands for:

  • Brazil
  • Russia
  • India
  • China

Manufacturing exports from Britain are up 30% since the end of the recession and almost half of that rise was accounted for by exports to these countries, according to the manufacturers’ organisation EEF.

So how do you begin to export to these emerging economies?

Unlike much of mainland Europe, Brazil, Russia, India and China don’t have the number of English speakers exporters are used to dealing with, so using a professional translation service is vital.

We’re already helping loads of export businesses with their language requirements and we have expert translators in Brazilian Portuguese, Russian, Hindi, Gujarati, Urdu, Chinese (Simplified) and Chinese (Traditional). If you’re looking to tap into the BRIC market please let us provide you a free translation quote.

 

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